Founded in late 2019, Seoul Therapy began as an event management company promoting Korean Hip-Hop and R&B in Europe, with an emphasis on France and the UK. With the arrival of the pandemic, we officially transitioned to an online format in May 2020, providing content about the industry to international fans.

Growing fast mainly through Instagram, we spread to other social networks throughout 2020 and began producing content in five different languages, including a bi-weekly podcast and our own awards show. 

We’ve won the heart of our industry peers and fans through our unique branding and quality content, amassing more than 115k followers across our platforms. 

With the continued goal of connecting Seoul to the world, we are creating a one-stop platform for international fans to experience the industry from A to Z and for artists to promote their work. In 2021, we were able to revive our events department and created memorable live experiences for fans and artists to connect beyond the screen, which we’ll be continuing to do in 2023.